First published 2006
A nomenclature consultant is hired to rename the town of Winthrop. Locals with competing visions vie for his decision, each hoping to shape the town's future. As he weighs the options, the consultant's own mysterious past comes into focus. At the emotional core, the story explores how identity and history can be reshaped by the power of branding.
Genres: literary-fiction, mystery, contemporary, social-issues
Vibes: intimate, suspenseful, thought-provoking
Tropes: fish-out-of-water, unreliable-narrator
Setting: Winthrop
224 pages · Paperback · Anchor