Cable Cowboy

by Mark Robichaux

First published 2005

John Malone stands as cable television's most polarizing figure. Some call him an unsung hero of American business. Others see him as a ruthless robber baron. For over twenty-five years, he dominated the industry that reshaped entertainment and communications. He started with TCI, a cable company, then moved to Liberty Media. His story traces how simple copper wire evolved from rural antenna systems into America's digital backbone. This transformation gave consumers their fastest path to the Internet. Mark Robichaux gained unprecedented access to Malone for this account. The book reveals the forces that drove this controversial capitalist to extraordinary success. It captures both his unwavering determination and his razor-sharp intellect. Cable Cowboy delivers an intimate portrait of a complex man alongside a complete history of cable television's rise.

Genres: history, business, non-fiction

Vibes: intimate, thought-provoking

Tropes: biography, business-story

Setting: America

Period: 20th-century, 21st-century

336 pages · Paperback · Wiley

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