First published 2017
Jack Posobiec opens with the digital battlegrounds where ordinary Americans fought against political establishments and media narratives. He chronicles how citizens mobilized across social platforms to support Donald Trump's candidacy despite opposition from Hillary Clinton, Republican and Democratic party leaders, and mainstream news outlets. Posobiec reveals the tactics used to bypass traditional media gatekeepers and reach voters directly. He shares firsthand accounts from activists who traveled the country building support for Trump's campaign. The book explores how internet culture and viral content became political weapons. Posobiec argues that social media fundamentally changed how campaigns communicate with voters. He details specific moments when online organizing translated into real-world political victories. The author presents this citizen-led effort as a populist uprising that overcame institutional resistance to deliver an unexpected electoral outcome.
Genres: american, political-science, politics, 21st-century, social-media, activism
Vibes: fast-paced, suspenseful, thought-provoking
Tropes: against-the-odds, underdog
Period: 21st-century
202 pages · Paperback · CreateSpace Independent Publishing Platform