First published 2011
Melvin M. Mark assembles prominent social psychologists and evaluation experts to examine how these disciplines can strengthen each other. The book demonstrates how social psychological knowledge creates foundations for theory-driven evaluation, builds stronger partnerships with stakeholders and policymakers, and helps evaluators pose better questions about human behavior. Mark shows how real-world evaluation results can expose weaknesses in social psychological theory and test the accuracy of research findings in areas like cooperation, competition, and relations between groups. The volume provides practical recommendations for encouraging collaboration in research, graduate education, and career development. Each chapter includes opening and closing commentary from the editors, while a comprehensive glossary defines terminology from both fields.
Genres: psychology, social-science, academic
Vibes: thought-provoking
Tropes: academic, collaboration
420 pages · Paperback · The Guilford Press