First published 2019
Simon Garfield explores the origins and adventures of more than two hundred typefaces in this richly illustrated chronicle. He reveals how fonts traveled from their initial designs into the hands of creators and users across industries. The book connects unexpected dots, showing what EasyJet shares with the Beach Boys and identifying which typeface Hollywood directors favor most. Through stories about the people who designed these letters and the companies that adopted them, Garfield answers questions readers never knew they had about the typography surrounding them daily. Each font carries its own biography of artistic vision, commercial success, and cultural impact.
Genres: history, art, non-fiction, 21st-century, design
Vibes: informative, intimate, thought-provoking
Tropes: informative, non-fiction
Period: 21st-Century
376 pages · Hardcover · Taurus