by Judy Shepard
First published 2004
This comprehensive quarterly publication gathers over 500 full-color reproductions of America's most compelling print advertisements. Shepard organizes the collection by category, drawing from magazine pages, outdoor displays, and newspaper spreads nationwide. The volume includes complete cross-indexing systems that connect readers to the clients, agencies, and individual creators behind each campaign. Creative directors, art directors, graphic designers, writers, and advertisers rely on this resource to track current trends in American print advertising. The collection serves as both inspiration and industry intelligence, offering an unmatched view of contemporary advertising creativity across all major print media channels.
Genres: art, business, non-fiction, design
Vibes: comprehensive, informative, inspiring, thought-provoking
Tropes: industry-resource, visual-collection
Period: 20th-Century, 21st-Century
192 pages · perfect · Visual Reference Pub Inc