First published 2003
Investing has become mandatory for most Americans as guaranteed pensions disappear. The stock market's dramatic shifts in recent years shattered the belief that markets always rise. Companies once viewed as secure investments have failed spectacularly. Gretchen Morgenson and Floyd Norris lead The New York Times financial team in addressing how people can invest with confidence after experiencing both boom and bust cycles. The reporters examine which traditional investment principles remain valid and which conventional wisdom no longer applies. They provide guidance on stocks, mutual funds, bonds, international markets, and tax considerations. The book identifies fresh opportunities in current markets while warning readers about emerging scams. The authors present investment strategies designed to survive market bubbles, downturns, and temporary trends. Their analysis aims to help readers build winning portfolios for long term success in both new and established economic sectors.
Genres: business, self-help, economics, non-fiction, finance, personal-finance
Vibes: informative, practical, thought-provoking
Tropes: self-improvement
Setting: New York
Period: 21st-century
272 pages · Paperback · Times Books