by Frank Brady
First published 2000
Paul Block stands at the center of American media power in the early twentieth century. This biography traces his journey from ambitious newcomer to newspaper magnate who transforms how Americans consume news. Block pioneers national newspaper advertising and builds the first major publishing chains. He creates the country's inaugural Sunday supplement and launches a magazine that reaches more readers than any other American periodical. From 1916 to 1941, his front-page editorials shape public opinion on every major issue facing the nation. His words sell papers and sway lawmakers in Washington. The book examines his complex partnership with media titan William Randolph Hearst and reveals how Block's innovations reshape both journalism and politics. Brady shows how one man's vision creates the blueprint for modern mass media.
Genres: biography, 20th-century, business, american, journalism
Vibes: intimate, suspenseful, thought-provoking
Tropes: rags-to-riches, rise-and-fall
Setting: America, Washington
Period: 1916-1941
600 pages · Paperback · University Press Of America