First published 2014
A struggling entrepreneur faces the challenge of attracting customers to their business in an increasingly competitive marketplace. They must master the art of understanding where potential clients originate and how to position themselves strategically. The protagonist discovers that success requires more than just opening doors. They need to identify high traffic locations and select optimal positioning to capture their target audience's attention. Through trial and error, they learn to navigate digital platforms like Google Maps and Yelp reviews, discovering how these tools can keep their business visible to the right people. The story follows their journey as they develop the skills to recognize profitable customer sources and implement strategies that transform casual browsers into loyal patrons. At its heart, this is a tale about persistence and the determination required to build lasting customer relationships in the modern business landscape.
Genres: business, self-help, contemporary, entrepreneurship
Vibes: fast-paced, intimate, thought-provoking
Tropes: determination, persistence
26 pages · Paperback · Createspace Independent Pub