First published 2022
Stacey Abrams never planned to become an entrepreneur. Her $17,310 salary as a Georgia House Representative forced her to start consulting on the side. This necessity launched a fifteen-year business journey with partner Lara Hodgson. Together they built Insomnia Consulting, named for their habit of doing their sharpest thinking at 3:00 a.m., then created additional ventures. Abrams and Hodgson faced the same challenges that plague most small business owners: sustainable growth, smart hiring decisions, and competing against industry giants. They learned through trial and error how to navigate the forces that keep small enterprises from expanding. Now they reveal their personal experiences and practical strategies. Abrams applies the same fierce sense of justice that drives her political activism to the obstacles America's entrepreneurs encounter daily. The book provides business owners with the tools, knowledge, and strategic thinking needed to break through barriers and scale their operations successfully.
Genres: business, non-fiction, 21st-century, entrepreneurship
Vibes: inspirational, intimate, thought-provoking
Tropes: overcoming-obstacles, personal-journey
Setting: Georgia
Period: 21st-century
240 pages · Hardcover · Portfolio