by Jonah Berger
First published 2020
Jonah Berger, the bestselling author of Contagious, returns with a riveting psychological thriller. When a college professor's innovative class project unexpectedly goes viral, it sets off a chain reaction of unanticipated consequences. As the social experiment spirals out of control, the campus and surrounding community are thrust into a gripping battle of morality, power, and identity. With tensions mounting and lives hanging in the balance, The Catalyst poses profound questions about the fragility of human behavior and the unintended impacts of our actions. At its core, this is a propulsive story of one man's quest to understand the forces that drive us - and the steep price we may pay for that knowledge.
Genres: fiction, contemporary, psychological-thriller, academic
Vibes: dark, fast-paced, thought-provoking
Tropes: propulsive-story, quest-to-understand
272 pages · Kindle Edition · Simon & Schuster