First published 2015
Nobel laureate Richard Thaler smashes the myth of the rational economic actor. Whether buying a radio or applying for a mortgage, we all make decisions that defy economic logic. Misbehaving explores the surprising psychology behind our financial foibles - and how understanding our quirks can help us make smarter choices in an increasingly baffling world.
Genres: psychology, social-science, business, economics, non-fiction, academic
Vibes: accessible, informative, thought-provoking
Tropes: non-fiction, popular-science
432 pages · Paperback · W. W. Norton & Company