First published 2020
In the digital age, customer data is a valuable commodity. But how can companies leverage this data while respecting individual privacy? "Customer Data and Privacy" tackles this delicate balance head-on. As businesses strive to personalize services and maximize profits, they must navigate a minefield of regulations, consumer backlash, and existential threats to their model. This Harvard Business Review guide equips leaders with the frameworks and strategies to safeguard sensitive information, build trust, and unlock the full potential of their data troves.
Genres: business, non-fiction, technology, 21st-century, information-science, current-affairs, computer-science
Vibes: intimate, suspenseful, thought-provoking
Tropes: business-leadership, data-privacy
Period: 21st-Century
176 pages · Paperback · Harvard Business Review Press